![]() Both images are angled up, but the one that moves from left to right is the one we consider to be positive, while the other that moves from right to left is considered negative.Īgain - why that happens is still not officially determined, but the study from Cleveland State University, which I highly suggest you take a peek at, aims to figure it out scientifically. Why? Because of the direction of the lateral movement. Essentially, one is positive, and one is negative. The second one inspires thoughts of antagonism, regression, hopelessness, failure, and evil. The first one inspires thoughts of progress, hope, success - even good, altruism, and heroism. Just take some moments to look at each image. What's the difference? The zombies are also powerful and driven, but they're bad guys running toward the destruction of the human race. For instance, an easy up composition would be Rocky running up the stairs during his training montage. ![]() Right to left from bottom to top: hard upĪll of these things have different indications.Right to left from top to bottom: hard down.Left to right from bottom to top: easy up.Left to right from top to bottom: easy down.These are defined as easy/hard ups/downs. For instance, there's a concept in aesthetics that defines the actual angles of lateral movement - the lateral (L-R/R-L) movements that are either angled up toward the top of screen or down toward the bottom of the screen. Other factors play a role in how we interpret a subject's movement within a frame. Why? It's not entirely or definitively clear, but if you think about it, our culture has trained our brains to view left to right movement as an indicator or progress - of success. They responded that watching the footage made them have more negative feelings than the footage in which the lateral movement went from left to right. Their findings? The footage that showed right to left lateral movement made the participants feel - bad. These aesthetic theories are explored (finally, a film theory actually put through an official test) in a study conducted at Cleveland State University, in which participants were asked to, first, watch a scene where the characters' movements went from left to right, as well as from right to left, and then share how each video made them feel.
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